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Instagram

“How much is this?” but what is “this”?

On Instagram a message almost always points at something: the story they just watched, the reel they shared, the post they commented under, the ad they tapped. Vexvon sees that thing and builds the answer around it.

  1. A message arrives
  2. What it points at is read
  3. The answer is built
  4. The number becomes a lead
The problem

On Instagram, the text is only half the question.

The other half is on the screen, and it was never typed.

  1. 01

    The word “this” says nothing

    A customer replies to a story: “do you have this?”. No product name, no code. To answer it, somebody has to go and look at that story.

  2. 02

    A reel takes off overnight

    Hundreds of comments arrive, all asking the same thing. By the time anyone reads them the video has dropped out of the feed, and the people who asked have bought elsewhere.

  3. 03

    The price ends up in public

    Post it in the comments and your competitors read it. Leave it out and the question goes unanswered. And “DM us” loses most of them on the way.

This page answers all three — and all three start not with reading the text, but with seeing what is on the screen.

What it reads

The same sentence, arriving from six different places.

Vexvon works out where the message came from, reads what is there, and folds it into the answer.

«How much is this?»

  • Direct messageThe conversation so farWhatever was already discussed, the question is understood as a continuation of it.
  • Story replyThe story itselfThe image and any text on it are read, so what the customer was looking at is known.
  • Comment on a postThe post's captionThe reply is built around whichever post the comment was left under.
  • A shared reelFrames from the videoFrames are extracted from the video and its content is analysed.
  • A message from an adThe ad itselfWhich campaign it came from is known, so the answer matches that offer.
  • A photo they sendThe image, and the text on itThe photo is matched against your product catalogue; on a strong match the answer comes straight from that product.

That last row is Instagram's strongest card: a customer sends a photo of a product and the bot recognises it — name, price and sizes, straight from your catalogue. No other channel has this.

How it works

The conversation starts, carries on, and ends with a number.

The bot does more than answer — it narrows the question, collects the details, and steps aside when it should.

  1. It answers

    The question is answered from a knowledge base built out of your products, prices, FAQ and documents. Nights, weekends and holidays make no difference.

  2. It can answer in a voice note

    A voice message from a customer is transcribed; and if you want it, Vexvon's reply goes back as a voice note too. This is Instagram-only.

  3. It captures the number

    The moment a number appears in the conversation, a customer record is created and your sales group is notified.

  4. It follows up if nothing comes back

    If a conversation trails off, the bot writes again six hours later. If that would land overnight it is moved to 9am — nobody gets a message at three in the morning.

Instagram · story reply

Vexvon is answering

  1. Customer

    You showed a bag in your story — how much is it?

  2. Vexvon

    Hello! The one in the story is our leather bag — 149 AZN. It comes in black and beige.

  3. Customer

    Do you have the beige in stock?

  4. Vexvon

    Yes, beige is in stock. Delivery within Baku takes a day, payment on delivery. Could you leave your number so we can place the order?

  5. Customer

    0552345678

  6. Vexvon

    Got it. One of our team will be in touch today to confirm the order.

The customer never once named the product. Because the bot knew which story was being replied to, the question was already clear.

What it can do

Four jobs on Instagram.

The message is understood, the comments are handled, leads do not go missing, and the account looks after itself. Open any of them to see what is inside.

Voice notes are transcribed
When a customer would rather record than type, the note is turned into text and answered immediately.
Replies in a voice note
If you want it, the bot answers with audio too — the only channel on the platform where this exists.
Images, and the text on them
A sent image is analysed and any writing on it is read into the conversation.
Product recognition from a photo
The image is matched against your catalogue photos; on a strong match the answer comes straight from that product.
Reel, story and ad context
Frames are pulled from a shared video, a story's content is read, and a message that came from an ad carries which campaign it belongs to.

Scenarios

Where the Instagram integration shows itself most.

All four are cases where the text alone is not enough.

01

A reply to a story

«do you have this?»

No product name, no code. The bot looks at the story itself and knows which product is meant.

02

When a reel takes off

«price?»

Hundreds of identical comments arrive. Every one gets a reply, and the price goes to the DM rather than under the post.

03

A photo arrives

«do you have this one?»

The customer sends a photo of something they saw elsewhere. It is matched against the catalogue and the answer comes back with a price.

04

A customer who records

«Voice note · 12 seconds»

The message is transcribed and answered — and if you want, the answer goes back as audio.

The Vexvon platform

Your customer does not stay on Instagram.

WhatsApp, Telegram, Facebook, TikTok, your website and your phone line connect to the same Vexvon account.

Somebody who replied to a story on Instagram and then carried on in WhatsApp is not two customers. Wherever the conversation continues, it is written to the same customer record. The channel changes; the context does not.

Demo

Let's connect your Instagram account.

Showing it on your own story and your own catalogue is the shortest explanation there is. Tell us briefly about your company — our AI Call Center agent will call you shortly and answer your questions.

  • DMs, comments and story replies
  • Product recognition from a photo
  • A lead the moment a number appears
Book a demo

Your details are used only for the demo and to get in touch.

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Pick a time that suits you in our calendar.